We Can Help You Sell Your Products In Japan

I’m not going to sugarcoat it…

Selling non-Japanese products in the Japanese market is hard.

And over the last 40 years, I’ve seen many foreign companies struggle to sell their products in this complex market.

But I’ve also seen others do very well in Japan.

So why do some companies succeed in Japan while other companies with great products fail?

In my experience, it always comes down to having the right Japanese sales partner.

✅ Someone who understands your industry and has the relationships needed to successfully sell your products in the Japanese market.

✅ Someone who can support your products and market them effectively.

✅ Someone who speaks English and knows how to do business with non-Japanese companies like yours.

✅ Someone who believes in your products and will go the extra mile to make them successful in Japan.

Bottom line: You can’t succeed in a market like Japan without such a partner.

But, as you may have already discovered, finding sales partners in Japan isn’t easy…

❌ Many Japanese companies have little or no English on their websites so they don’t show up on Google.

❌ There are no online directories of Japanese distributors, importers, and agents that you can search.

❌ Lists from government agencies are usually out-of-date, full of errors, or contain the wrong kinds of companies.

❌ And even if you can track them down… you’ll discover that they often ignore email from someone they don’t know… especially if it’s written in English.

Unfortunately, this is why so many companies end up with the wrong partner in Japan.

In fact, nearly half of our clients come to us because they’re unhappy with their current Japanese sales partner.