We help foreign companies find the right Japanese sales partners for their products.
We’ve helped hundreds of companies of all sizes… selling everything from specialized B2B, industrial, technical, medical and scientific products to luxury consumer goods.
My promise to you
Hi, my name is Tom Lister and I have over 35 years of experience in the Japanese market.
I speak and read Japanese fluently and I’m an expert on the Japanese distribution system and how foreign products are distributed in Japan.
Our company, Data Meridian Research, specializes in helping foreign companies deal with the complexities of the Japanese distribution system and find the right Japanese distributors and sales agents for their products.
If you’re interested in…
- Selling your products in Japan or,
- Increasing your existing sales in the Japanese market, or
- Replacing your current Japanese distributor or sales agent?
Then I’d like to make you a bold promise:
If your products are right for the Japanese market, we can find you the right Japanese distributors or sales agents in a proven, cost-effective way.
How can I be so confident?
Because we’ve done it for hundreds of other companies in a wide range of industries.
Companies of all sizes… selling everything from luxury consumer goods to highly specialized B2B, industrial, technical, medical and scientific products.
Finding the right Japanese sales partners can be frustrating
Many clients come to us after spending countless hours searching Google and sending email out to every company they find… usually with little or no response.
Some have even mailed dozens of letters to lists of companies they’ve found online or gotten from their embassy or chamber of commerce.
Unfortunately, these methods rarely work in Japan.
Although they speak English and do business with foreign companies on a daily basis, even the best distributors have little or no English on their websites and do little marketing of themselves outside Japan.
This lack of English on their websites means that they either don’t show up in Google at all or they rank so low that you’ll need to scroll through hundreds of pages of search results before finding them. Many are impossible to find them unless you can read Japanese and know how to look for them.
Ready-made lists of distributors are usually useless when it comes to the Japanese market. They typically contain the wrong kinds of companies, are out-of-date, or are just too generic.
And as you may have already discovered, Japanese companies often ignore unsolicited email… especially if it’s written in English.
We take a different approach
We use our experience and understanding of the Japanese distribution system to find you with the most qualified sales partners for YOUR products.
As many foreign companies have found to their dismay, anyone can put up a website and call themselves a distributor.
We focus instead on connecting you with:
- Japanese companies who are already successfully distributing products just like yours.
- Japanese companies who can support your product and market it effectively.
- Japanese companies who speak English and are used to doing business with non-Japanese companies.
- Japanese companies who understand your industry and have the right relationships to successfully sell your products in the Japanese market.
The #1 Mistake Foreign Companies Make In The Japanese Market
Our clients avoid the #1 mistake that foreign firms make in the Japanese market: choosing the wrong distributor for their product.
I’ve seen it happen time and time again.
A foreign firm unfamiliar with the Japanese market signs a distribution agreement with the first Japanese company that shows any interest in carrying their products.
Then after wasting several years with little or no sales in Japan, they start looking for another distributor or leave the Japanese market entirely, believing that their products aren’t right for Japan.
The tragedy here is that often their products would do well in Japan… with the right distributor.
This problem is so common that over half of our clients come to us wanting to replace their current Japanese distributor.